NEW YORK — It’s begun: The Weather Channel’s nine-hour marathon of “the most beautiful, awe-inspiring, and calming weather video and scenery ever caught on tape,” which seeks to be a balm to sooth your fried and frazzled election nerves.
The network hopes to draw Americans away from yammering political pundits and potentially terrifying election results as this year’s combative presidential race comes to an end.
The programming, featuring clouds, rainbows, autumn splendor and a soundtrack of smooth jazz, began at 3 p.m. ET.
The station will interrupt the peaceful views and sounds if severe weather threatens, Weather Channel spokesperson Bailey Rogers said. But as of late afternoon, there is no severe weather forecast anywhere across the nation tonight.
Local forecasts on the 8s and commercials will also break in to the programming. This is “the first time we’ve ever done anything like this,” Rogers said.
The Weather Channel says the event is “guaranteed to evoke tranquility and set your soul at ease” — that almost certainly won’t be the case with many of the other major cable networks.
Source: USA Today