Summer Boyd, a 2000 graduate of Warsaw Community High School and Senior Training and Project Manager for the University of Baylor, pictured with a guinea pig in the AALAS ad.

The AALAS Foundation is thrilled with the amount of success its first USA Today ad generated in June and July. The ad reached almost 340,000 subscribers and increased the care.aalas.org website page views by 152 percent.

The “Share That You Care” post was shared almost 1,000 times on Facebook. As a result, thousands of people on Facebook were made aware of the fact that people working in the field of Laboratory Animal Science are compassionate professionals who respect and care about the animals working with them to achieve medical discoveries.

A new ad will appear next week – on either Aug. 18, 19, or 20 – in the five test markets – New York City, San Francisco, Los Angeles, Chicago and Houston.

This second ad will, once again, direct readers to the AALAS Foundation’s public outreach site –  care.aalas.org – where they will be invited to view videos of professionals speaking about their love of animals and their passion for the work they do to help benefit medical advancements.

Doing one or more of the following will earn an entry into AALAS Foundation’s prize drawings to win spectacular prizes donated by prize sponsors, Allentown, Andersons Bedding Products, Charles River, and Edstrom Industries:

Email a photo or short video of yourself to [email protected], showing yourself sharing the “Caring for Animals Is Not Just My Job – It’s My Passion” ad. For information, visit care.aalas.org.