A few dollars given individually might not seem like much, but through many such small acts of generosity, Kmart’s Shop Your WaySM members, customers and associates have donated an unprecedented $11 million this year to the March of Dimes annual March for Babies® to give more babies a healthy start in life.
Kmart store 9122 in Warsaw helped by raising $7,238 for the March of Dimes, March for Babies event. These funds will help moms, babies and all families in Kosciusko and Whitley counties. “Kmart’s commitment to babies and to helping the March of Dimes resonates with community. It is great to see all of the employees pull together to support such a great cause,” says March of Dimes Community Director, Melanie Kellogg.
Kmart’s record-breaking achievement set a new standard for the successful relationship between the two organizations. Kmart has been a March of Dimes partner for more than three decades, and its annual fundraising campaigns have raised more than $125 million, more than any other corporation.
“Because of Kmart’s support, more women will get the prenatal care they need, and 92,000 families of babies in newborn intensive care all across the country will get comfort and guidance,” said Dr. Jennifer L. Howse, president of the March of Dimes. “With Kmart as our partner, hundreds of scientists now are working together to discover the unknown causes of premature birth. Our work has helped reduce the US preterm birth by more than 10 percent since 2006, sparing thousands of babies from death and disability. We are truly grateful to everyone at Kmart for their remarkable contributions to this effort.”